based in são paulo=(graphic design)+(video making)+(projection mapping)+(motion)+(UX/UI design)= graphic artist • @joaocalmeida_ •

Hi, I'm a 23-year-old graphic & digital designer that gets intrigued by new digital techn, live installations and motion graphics. l love to explore the boundaries between digital and physical mediums and challenge the reach of graphic design as a practice.

This website is a mix of my projects including animated movies, visual identity systems, self-published zines, art direction for campaigns and others.

Currently at SNTS®

More Info:

PT/ ENG

Random Project:

SHOW: All VISUAL IDENTITY PROJECTS/INSTALLATIONS MOTION DESIGN UI/UX DESIGN

AI Currated Identity Study for London Fashion Week

Following this year's theme of individuality, the identity for LDFW attempts to question the transformation of that term and how it dialogues with advances in technology. With that in mind, the plan was to use information from the event's audience, their activities, tastes and personality, and use a database and use Artificial Intelligence to assemble this year's visual identity. Event invitations are personalized for each guest, being made by curating profiles, so that each person receives a different invitation based on their activities, tastes and personality.

Seguindo o tema de individualidade deste ano, a identidade para a LDFW tenta questionar a tansformação desse termo, tendo como foco seu diálogo com os avanços da tecnologia. Com isso em mente, o plano era se utilizar das informações do público do evento, suas atividades, gostos e personalidade, e usar como isso base de dados e utilizar Inteligência Artificial para montar a identidade visual desse ano. Os convites do evento são personalizados para cada convidado, sendo feito pela curadoria de perfis, fazendo com que cada pessoa receba um convite diferente que se baseia em sua atividades, gostos e personalidade.

Category
Visual Identity